BMW dealer Hans Brandenburg expands successful cooperation with process rocket bezahl.de
- vivienwawrzitz
- May 4, 2022
- 2 min read
Thumbs up - that's the conclusion after the digital payment management at the Hans Brandenburg GmbH car dealerships was automated and accelerated with bezahl.de. A success story that began in the summer of 2019 and has been continued and expanded this year.
The BMW dealer Hans Brandenburg has been a BMW, MINI, BMWi, BMW M and KIA dealer at four locations since 1969. On July 1st, 2019, the company started in Düsseldorf, Hilden, Mettmann and Dormagen with bezahl.de as digital payment management in the B2B business. Here, the BMW dealer had only positive experiences with the new pioneering solution from the Cologne start-up. The payment.de team received clear feedback:
"We are more than happy with your all-in-one solution!".
First in the auction business, then in B2C sales and now also in service
Due to the positive findings in commercial sales, it made sense to use the payment management platform for stationary sales to end customers as quickly as possible. In addition to the automated and transparent back office processes relating to payment allocation and status, the customer is also offered a modern payment process - after all, customer satisfaction has the highest priority. Of course, it helps a lot if car buyers can pay for their car conveniently and in real time via smartphone. Regardless of whether the customer makes the traditional transfer or pays by smartphone, both the customer and the employee in the dealership receive an automated confirmation of payment - without any calls to accounting.
In addition, bezahl.de is setting a milestone in service with this year's introduction of the new Smartkasse, which enables independent and cashless payment on site in the car dealerships without the payment process employing car dealership employees. Here, too, Ralf Brandenburg was involved from the start and helped shape the progress of pay.de in the service with valuable feedback.
Managing Director Ralf Brandenburg and bezahl.de founder Lasse Diener in an interview at the AUTOHAUS financial summit 2020
At yesterday's AUTOHAUS finance summit, Ralf Brandenburg and Lasse Diener gave a best-practice interview about their joint success story, in which they gave valuable impulses for everything to do with digitization and the associated optimization of payment processes for the automotive trade.
“With bezahl.de we have transformed our payment processes into the digital world and made them economically sustainable. By expanding to the service area, we want to be able to do without cash registers and cash in the workshop business in the future,"
Ralf Brandenburg, Managing Director of Hans Brandenburg GmbH.
Thanks to bezahl.de, the BMW dealer benefits from the following core features, which greatly simplify internal payment processes and enable every customer to have a modern shopping experience:
Error-free allocation of all incoming payments thanks to new technology
Digital payment invitation and various payment methods for online and offline
Live payment status for all receivables
Automated receivables management for less effort in the back office
The bezahl.de team looks forward to writing more success stories with you and is always available to give you an idea of bezahl.de if you are interested in changing the automotive trade in the long term.
Lasse Diener
CEO/CSO
+49 (0) 173 426 0964
+49 (0) 221 17738380
lasse.diener@bezahl.de
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