Targeted optimization of outdated back office processes in automotive service
- vivienwawrzitz
- May 4, 2022
- 2 min read
Manual administration processes are not uncommon in the automotive trade and in vehicle service. Time-consuming communication channels and cumbersome bureaucracy not only slow down internal work processes, but also have a negative effect on customer satisfaction. It's easier and faster: bezahl.de has taken on this challenge and developed a digital payment management platform that optimizes the processes involved in payment processing in an efficient, contemporary and customer-oriented manner.
Vehicle service: Why cumbersome when it can be easy?
When a customer comes to the workshop to pick up his vehicle, a number of cumbersome work steps are necessary in vehicle service companies today:
Customers register at reception to speak to the responsible service advisor to collect the vehicle. If this is not immediately available, customers will have to wait.
If the consultant responsible is then available, the invoice including the services rendered will be explained to the customer.
In order to finally pay the bill, the customers go back to the reception, which is also the analog checkout. Most of the time, customers arrive at a similar time in the afternoon after work, resulting in shorter queues at the reception or checkout.
Payment is then made either by card or in cash. Then the key is handed over.
Storing cash not only increases the risk of robbery, but also the logistical effort involved in transporting it away. Since cash payment as a payment method is to gradually disappear from workshop service anyway, it is essential to offer a fully digital payment process including various payment methods at an early stage.
How a modern payment process also improves customer satisfaction
Especially at peak times, waiting times for customers can be significantly longer. If the payment processing in such situations is still analogous and slow, this not only annoys the customers. Manual processes also increase the workload for operations: general customer satisfaction falls and a lot of valuable working time is used for what is actually a simple and recurring process.
With bezahl.de as a digital payment management platform for the automotive service sector, the payment process is significantly accelerated by…
...the customer receives a digital payment invitation with a payment link by email when the invoice is issued,
...the invoice amount can be paid directly and easily using the preferred payment method (e.g. direct payment, PayPal, credit card, bank transfer),
...the customer's payment is automatically and reliably assigned to the corresponding open item in financial accounting and
...the payment status can be viewed in real time by the employees involved and the customer.
In concrete terms, this means that the delivery process in the vehicle service can be rethought, since the keys can be issued independently of the analogue cash registers. In this way, garages not only optimize in-house processes related to payment processing, but also offer their customers a quick, uncomplicated and hygienic payment method that has a positive effect on customer satisfaction!
Good to know: With the Smartkasse, bezahl.de offers workshop customers the option of paying their bills on site independently and without cash. After receiving the payment invitation, the customers complete the payment with a few minutes at a terminal set up especially for this purpose and then receive the vehicle keys - contactless, digital and uncomplicated!
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